Correct or Delete Deceptive Premises — Correct or Delete Deceptive Premises

If pre-publication reviews reveal that a visual claim is unsupported, the draft should be corrected or removed entirely. Continuing to distribute a misleading narrative can still deceive the public, even if a disclaimer is included.

The Federal Trade Commission enforces laws designed to prevent deceptive and unfair practices across marketing and public communications. Prioritizing rigorous factual verification over sensationalized claims is the most effective way to maintain regulatory compliance and trust.