Seek Independent Corroboration — Seek Independent Corroboration

When researching public figures, avoiding reliance on single viral sources or targeted advertisements is key. Online advertising partners often use targeting cookies, such as those described by the BFI National Archive, to build interest profiles and display specific ads.

Seeking independent corroboration from multiple established outlets helps bypass these automated, interest-based recommendations. This practice ensures that your findings are based on objective reporting rather than targeted promotional content.